Latino Boys: As to the reasons the initial Metrosexuals Will be Appealing to Marketers
Over the past two years, a lot of studies have been released about the energy out of Latina ladies. And you can frankly, the focus on the Latinas is a lot of time delinquent. But while you are women are, definitely, crucial that you marketers, i seem to have missing eyes of one’s people. Latina guys, at all, compensate 20% of one’s complete U.S. inhabitants and while they could not have overall control of the latest Hispanic “purse strings,” they actually do provides a suppose as to what is purchased toward house, particularly when you are considering private proper care. So the research mutual of the Univision last week felt like good breathing regarding outdoors.
During an invitation-simply breakfast from the Bryant Playground Barbecue grill from inside the Nyc, Univision Elder Vp-Business Sale Ruth Gaviria announced the outcome away from new research * titled “As to the reasons Latinos Look So good” and you may moderated a board talk about them with marketers and you may Tv characters: Cristian de la Fuente (who’s hunkier yourself than on tv, whenever you accept it!); Univision’s individual Giselle Blondet; David Salazar, multicultural director to have Target Invitees Understanding; star stylist Samy; and you may Daniel Villarroel, secretary Vice president-experiential and assortment revenue, Maybelline Nyc/Garnier. (more…)